In this blog post all about wedding invitations and wedding day stationery, I have invited three industry experts to comment and provide guidance and advice on planning and designing your wedding stationery.
How important are wedding invitations and wedding day stationery?
It is easy to overlook the importance of your wedding stationery and leave it too late to start the process. In my opinion, your invitation (and save the date if you are sending them) are hugely important in terms of setting the scene and building the excitement for your wedding day.
Susan Zonneveld of BigDay Designs is in agreement when she comments “first impressions are lasting impressions – your invitation is the first thing that your guests see and it sets the tone for the whole wedding”.
But your wedding invitations are not the only items that will feature in your wedding stationery; you also need to consider:
- Table plan
- Place name cards
- Menu cards
- Order of service cards
- You may also have other items that you would like to incorporate, for example welcome/itinerary booklets for destination weddings, personalised boxes for favours and/or signage for your venue.
Generally couples will choose to follow through with the same theme… so the design of your wedding invitation will need to also work for your on the day stationery. But, as Dimitria Jordan says “when choosing your wedding invitations, you need to think about how the theme will complement your venue and most importantly, she advises couples to choose a design that reflects you both as a couple and your special day.”
Nicki James of Betty Lou Design advises couples to “be unique”. She says “I think bespoke is always the best way to go. It really helps to give a teaser in to the vibe of your special day. It can really set your style as a couple and can fit in with your colour scheme effortlessly.”
So, how to choose your stationery supplier…
Nicki acknowledges that most people will be using social media and then checking out websites.
But as Susan says (of Big Day Designs): “ Look at loads of designs and try to get samples – that way you will be able to judge the quality as well as the image”. She also mentions “there are lots of printing techniques that can be used for wedding stationery, such as digital, foiled or copperplate text, and gilded edges. Make sure your chosen stationery explains the options to you.”
Nicki adds : “Don’t go to a stationer and ask them for a style that isn’t like any of their work. Pick suppliers who already produce a similar style to what you are looking for.”
Dimitria advises that “it is important that you connect with your stationer as it will make your experience enjoyable and less stressful. When choosing your wedding stationer, ensure not only that they have a style that you love, but that they are also someone you get along with and can see yourself enjoying working with”
Susan’s message is similar: “Feel confident in the stationery supplier you choose – they should make the job of choosing and delivering your stationery very easy and stress free”.
Timeline for Wedding Invitations and Wedding Day Stationery
Timings are an important consideration in the design and production of your wedding stationery.
Nicki comments “ stationery can often be the thing that gets overlooked and left until the last minute, but it’s a time consuming process, especially if you are having lush finishing touches such as hot foil, embossing , vellum and wax seals. These are all time consuming processes, and that’s on top of all the wording and artwork tweaks that you will want to make before the printing process starts”. Nicki says that you should “reach out to your stationer and work out a timeline with them ; don’t leave it until the last minute as it just ends up rushed and stressful for you.”
Nicki has written a blog post which focuses on wedding stationery timelines; you can view it here: http://bettyloudesign.co.uk/2017/07/27/5-wedding-stationery-timeline-top-tips/
What about environmental concerns?
In today’s world, unnecessary use of paper products and the mail service can be frowned upon.
And certainly, the concerns are valid. But, from a wedding planning perspective is very hard to deny that a beautifully designed invitation, arriving by post, will undoubtedly set the scene for all that is to come with regard to your wedding celebrations, and will start to build the excitement and positive vibe for your forthcoming big day.
As a wedding professional, I am a massive fan of wedding invitations and wedding day stationery, but for those of you who have concerns and would prefer to adopt a more environmentally route there are options; these days you can design and send invitations via email using online services such as “Paperless Post”. Equally, many couples these days choose to set up their own wedding website giving guests full details of their wedding celebrations.
But there is something very special about receiving a wedding invitation in the mail, and if you are feeling slightly guilty, then my suggestion would be to do something to “carbon equalise”, for example by planting a tree.
To conclude this blog post, I asked our contributors to give some top tips and/or advice on issues which tend to get overlooked :
Susan of BigDay Designs reminds us:
- When working out the number of invitations required, don’t forget that you only need one invitation per couple or family, not one per person
- And she says “enjoy the whole experience”
And Nicki of Betty Lou Design recommends:
- Make sure that you put a RSVP date on your invitation and ensure you allow yourself plenty of time to get the replies back and collate all of the information into table plans, place names, menus etc. I see so many couples who give an RSVP date just one month before the wedding, so by the time they send the information to the stationer it’s really down to the wire.
I hope this post on wedding invitations and wedding stationery has been helpful . If you would like further advice or assistance with choosing your wedding stationery supplier or designing your wedding invitations, please contact me either by telephone on 07734 976459 or by email at firstname.lastname@example.org
With special thanks to our contributors:
Dimitria Jordan is a luxury wedding stationer based in North London, offering a personal and bespoke design service as well as chic and elegant pre-designed studio collections.
Bigday Designs offer a continually evolving, innovative portfolio of luxury wedding stationery, constantly creating new designs and striving for exciting ways to create perfection.
Betty Lou Designs offers modern, unique wedding stationery and design that is cool, edgy, luxury and just a little bit different.